Big Buys
A calm decision playbook.
Look beyond sticker prices. Add delivery, setup, energy, maintenance, and resale value; then convert everything into cost per use-and into hours of work-before you commit.
Core ideas
Total cost of ownership
Delivery, setup, energy, maintenance, accessories, finance charges, and resale value. Add them up over the life of the item.
Cost-per-use and upgrade cycles
Frequent, long-lived use beats flashy upgrades that sit in a cupboard. Estimate uses conservatively.
Time-first lens
Converting costs into hours of work makes trade-offs easy to compare-today versus tomorrow.
